Monday, October 1, 2007

Tips for Writing Great Coaching E-Books

Tips for Writing Great Coaching E-Books
By Andrea J. Lee

Never understimate the power of a well-written word. Tens of thousands of readers of coaching ebooks have had their lives changed for the better by a well written ebook.

It's a remarkable medium that you can tap into to coach others day or night, in the city or country, all across the planet.

Is writing an ebook for you?

Do you have the answers to a specific problem? Can you research the answers? Do you have a personal story to tell about overcoming the problem in your own life?

Is there a group of people for whom this problem is universal? A group of people who wake up in the night in a sweat, wishing, praying and wracking their brains for an answer?

The more they are in need of help, the more likely your ebook can change their lives.

If you think writing an ebook is for you, this is what you need to know:

1. A great ebook is not long.

In fact, the very best ebooks are 10-35 pages long, and no longer.

Why is this?

The ebook that is short and sweet answers in a laser-like fashion the problem that the reader wants to solve.

It’s the most valuable ebook a client can buy because you have filtered the exact information they most need, and cut out the rest.

Don't make the mistake of thinking you need 100 pages to call yourself an ebook publisher. Cut to the chase.

2. A marketable ebook is very specific.

This goes hand in hand with #1.

Don't write ebooks that are general. They just aren't marketable and you’ll be in for a heartache.

The key to marketability is communicating to specific people that your answer is the precise one they need.

3. A great coaching ebook uses a coaching approach.

Take some time as you prepare to write your ebook, and do two things:

Read great ebooks AND transfer what you know works as a coach, and transfer that to your ebook.

As a coach, do you harness the power of the provocative question in your one on one coaching calls?

Perhaps you have a special ability to see the greater truth in a client's life?

Take special note of what makes your coaching exceptional in one mode of delivery and deliberately set out to translate that to the writing you do for your ebook.

Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. This is an excerpt from the her NEW BOOK - Multiple Streams of Coaching Income, http://www.multiplestreamsofcoachingincome.com

Article Source: http://EzineArticles.com/?expert=Andrea_J._Lee

Monday, September 24, 2007

Authoring an eBook in 10 Basic Steps

Authoring an eBook in 10 Basic Steps
By Paul Jackson


Authoring a book, specifically an eBook, once called electronic book, is easy, affordable and profitable. Share your expertise and experience with an international on-line community of learners.

Fulfill that dream of yours to write a book and become a published author. Take that workshop you’ve written and presented; take that unit of study you’ve produced; take that wish that there had been a book about something when you needed it most and convert that need into an eBook for others to use and enjoy; take that interest or hobby and convert your personal experience and professional expertise into an instructional eBook; share your love of a topic with others to encourage them to share your joy or support them in their quest for further skill development; use your experiences to get someone else ‘turned on’ to what you have been enjoying for years; provide the attitudes, skills, and knowledge for others that will help them do a better job… Yes, you can accomplish all of this and so much more with eBooks.

The technology of eBook production has become so remarkably easy, affordable and yes, even profitable that you do not need to be a computer expert to become an accomplished and published author.

Whatever your status: student or teacher; worker or administrator; amateur or professional; experienced or inexperienced; veteran or newcomer; rising star or established guru; famous or infamous… you have something to offer to others who have not had the same experiences or accomplished the things you have done.

We at Awaken The Author Within and eBook Authoring Services have broken the eBook authoring process into 10 steps. A brief outline of those steps is the focus of this article. The article is designed to inform you of the steps, assure you that anyone may accomplish the task, provide you with an outline of the process and point you in the direction of further information to make the process both an exhilarating personal adventure and a professional development activity of the highest order.

WRITING is a POWERFUL TOOL. It is the DOING part of THINKING.

The first step in the process is to have an IDEA for a book. There are few of us who haven’t said to ourselves at one time or another, “Some day I’d like to write a book about …” or “I wish someone would have provided me with information about ____ when I was first starting out.” or “Now that I’ve reached this point in my career (hobby, role, interest,…) I’d like to share my experiences with others.” Whatever you choose as a topic for your first eBook in particular, choose something about which you already are a self-proclaimed ‘expert’! And something about which you are passionate.

The second step in the process is to spend some time in REFLECTION. This is a step that goes hand in hand with the first step. You’ve already thought about such things as why you would want to write an eBook; what benefits writing an eBook would give to you, the author, and your readers; who would benefit most from the sharing of your experience and expertise; when would be a good time to begin the process; where you might find an audience for your eBook; how you would get your eBook to those people who would most benefit from it. At this step, share your idea of authoring an eBook and the chosen topic with as many people as possible to get their feedback. Be a risk-taker! In essence, at this stage you are working towards the third step.

The COMMITMENT step is the first really important one, the step that separates the dreamers from the doers; the step that embraces change for personal and professional gain; the step that says you are willing to acquire the attitudes; skills, and knowledge to become not only a published author but a successful one as well; the step that moves you into an adventure that will assure you that you will never be the same person again. This is the most exciting step along the way!

The fourth step is called the BIG PICTURE step since it is here that you call upon both your realistic and your fanciful self to envision the final product. Imagine your eBook cover published on a web site, your eBook being read by others, your professional and personal pride in your accomplishment, your exhilaration at earning money as an author (if you choose to sell your eBook), your “dream come true”! At this step you must also make decisions involving such big picture ideas as: the scope of your eBook, the number of eBooks in the series if more than one eBook is required, the topic or topics to be covered, the background information you already possess or need to acquire, the people who can act as mentors…

After the big picture ideas have been dealt with, the fifth step is the choice of how the eBook information is to be CHUNKED. By chunking we mean breaking the general topic into manageable and palatable parts for the learner who acquires your eBook. This depends entirely upon the content of your eBook and the method(s) you see as best to present the material based on your knowledge of the topic. This can range from the simplest format of chapters to question and answer format to case studies to worksheets to theory and practice applications to problems and solutions to how to books to journals of discovery to…

Step six is the step we all associate with authoring an eBook – the WRITING! In reality, this step is merely one of the 10! It is often the most enjoyable because you are writing about a topic about which you have a passion as well as skills, attitudes, and knowledge you wish to share with others. Your personal and professional experiences will make this step a most enjoyable one. Write in an informal manner with impassioned emotion. Write like you mean it! This type of writing is as far from a thesis as you can get – a beauty of eBooks! Use a friendly letter style and talk to your reader much like you would do in a conversation. Although this step may be the most enjoyable, it does require a myriad of decisions by you, the author. You must consider such things as font size and style, spacing on the pages, header and footer considerations, word processing software to use, the length of the eBook, research that needs to be done, links to the web you are going to use, material you must gather together, compiling method for publishing,… plus many others. This is a lengthy list, but manageablewhen you are prepared for it.

The EDITING step, the seventh, is by far the most time consuming as any of you who have written before will attest. When your work is to be published you want it to be as perfect as possible in so many ways not just spelling and grammar. Such things as visual appeal and use of white space on the page, style of titles, table of contents, use of black line masters, resources and sources of information, ease of use… are also considerations. Make sure you have plenty of friends to help you with this step, likely the most time consuming step in the entire process.

PUBLISHING or COMPILING your eBook is step eight which is the step required to turn your book into an eBook! The quality of your eBook when it is presented to your audience in its final form depends on the quality of your editing in step seven. You may choose to have your eBook compiled in HTML (Hypertext Markup Language - .exe) or PDF (Portable Document Format - .pdf) or any of the other ways you can have it done to accommodate different reading devices. Your eBook must be made ready to be downloaded from the Internet on to a computer. You will have the choice of doing a little, none or as much work as you wish at this stage. Your decision will depend on the amount of personal time you wish to invest and the amount of money you wish to pay for the services needed. This cost is minimal regardless of the choice you make. Cost is not a deterrent to getting your eBook compiled.

Like in the previous step, MARKETING your eBook can be done with as much personal effort as you wish. It is important in step nine that you get your eBook to market! You can become your own marketer by creating a web site. Other web sites and professional agents or marketers are also available to do this job. The costs vary depending on the choice you make and there are many choices available to you. Again, cost is not a deterring factor here. For your own sake and the sake of your eBook, you should get involved in the marketing of your eBook as much as possible. After all, you have the most important investment of all in your eBook – your emotional involvement and you know the ‘niche’ market best for whom you wrote the eBook in the first place. In addition, you stand to gain personally and financially by increasing exposure of the eBook.

The absolute best step in the process which coincidentally is the “10” step, is CELEBRATING! You deserve a celebration for the final step in this literary and eCommerce adventure. You need to thank those dozens of others who contributed in ways big and small to your success. You should rejoice in the euphoria of accomplishing a dream! You should celebrate the fact that many people go through their entire lives without ever accomplishing what you had dreamed of accomplishing – becoming a published author!

Share your success with others and encourage them to do the same thing. Become a mentor to your friends and acquaintances. Share the joy. Leave your mark!

Dare it be mentioned – there just may be one more eBook in you! Let the adventure begin ANEW!

© 2005 Paul Jackson

Paul Jackson is a retired Elementary School Principal who has discovered the joy or writing. He has written several eBooks, instructs others how to author eBooks, ePublishes (compiles) eBooks in PDF and assists authors in designing workshops based on their eBooks. He is a true eBooker!

Article Source: http://EzineArticles.com/?expert=Paul_Jackson

Wednesday, September 5, 2007

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Internet Marketing Ebook - Rich Jerk, Honest Riches and More Reviews

Matt Canei


Ebooks command a high level of respect in the world of internet marketing. Most techniques and practices are exchanged among internet marketers through ebooks, in most cases the big guys exhaust the technique until it barely works then pass it down to the smaller, less successful internet marketers.

This cycle often leads to scams and ebooks that do not provide any truly useful information, or techniques that are so terribly oversaturated and overused that they only waste reader’s precious time. That is where the highly-renowned ebook reviewer comes into the scene to help ebook readers make the right decision on what ebooks will help them and which ebooks to stay as far away from as possible.

That’s where this particular blog comes into play to provide the masses with the means to choose and read only the best and highest quality of ebooks dealing with internet marketing and affiliate marketing. The blog is run by the one known as TheWhiz or Matt, who is an accomplished internet marketer and ebook author.

The blog exists to serve anyone who needs reviews for internet marketing ebooks or advice on picking out products or services to aid in internet endeavors. Blog visitors and ebook authors can e-mail their ebooks or products to TheWhiz to have them promptly reviewed and posted on the blog which could greatly boost exposure and traffic.

Already, the Internet Marketing Ebook blog has provided strong reviews of the following popular ebooks: Honest Riches, Rich Jerk and Google Wealth Wizard to kick off what is to come. These reviews are full length and provide crucial information that should definitely be looked into before even thinking about purchasing any of those ebooks.

The blog can be visited at Internet Marketing Ebook Review

Article Source: http://EzineArticles.com/?expert=Matt_Canei

Ebooks Continue to Gain Popularity

Ruth Hendrickson


The new world of the Internet has made ebooks a popular commodity, and they continue to gain popularity. Ebooks are bought and sold online just as products are bought and sold in the offline world. Millions of ebooks are sold on the Internet every year, and many people make a very good living buying and selling ebooks. Some are writing and selling their own ebooks.

In the past there were many would-be writers who sent their articles and books to publishers hoping to get published. Many were turned down. The percentage of those writers whose work got published compared to those who asked to be published was a drastic difference. The world of the Internet has changed that. Anyone who wants to write anything can write and publish to his heart’s content for all the world to see. All this online writing and publishing has given rise to the ebook market, and many people are profiting from selling their own ebooks, as well as the ebooks of others.

ClickBank is a multimillion dollar business, and their products are made up largely of ebooks. Ebooks are popular on many other sites as well. In fact, ebook websites are springing up at a rapid pace. Amazon led the way by offering the sale of ebooks on their websits, and other book-selling websites have followed suit.

Selling ebooks online is a wonderful business to start and run. There are a number of benefits to running an online ebook business. The initial setup is quite labor intensive, and for someone new to the online ebook business, the learning curve is huge. But the learning curve can be overcome by -- you guessed it – reading ebooks! There are many excellent ebooks available written by ebook marketers who have worked hard and learned how to make it a very profitable business.

With ebooks, there is no initial expensive outlay for publishing the book in print, and ebooks can be published immediately online for virtually nothing. However, someone just starting out in the online ebook business will need to invest in computer equipment, high speed internet service, and certain software. Most people already have a computer and internet service, but they might need to upgrade to a higher quality computer and high speed internet service.

For those who enjoy purchasing and reading ebooks, an online ebook business might become a profitable business for them.

For more information on how to start an online ebook business, visit www.redmeow.com.

Ruth Hendrickson is an online author and founder of the www.redmeow.com, an internet marketing website dedicated to helping others make money on the Internet.

Her blog, “Making Money on the Net” can be found at www.redmeow.com/blog.

Article Source: http://EzineArticles.com/?expert=Ruth_Hendrickson

Ebooks - How Important is it to Write Your Own Ebook?

Sean Mize

Ebooks - How Important is it to Write Your Own Ebook

Ebooks. Is writing your own ebook important? Maybe I am a little jaded, after having written 4 ebooks in the last 10 months, and several ereports and a few ecourses.

So I naturally think that writing ebooks is important. Actually, I think that writing anything that gets published is important, ebooks, articles, reports, courses, anything.

When I get an email from someone who has read something of mine and they mention that they have seen my name a few times before in a few different sources, what do I know? I know that this person and everyone else who has seen my name around -- and I have only been online for 10 months -- feels a deeper connection with me than if they have never seen my name.

Think about it. Are you more likely to do business with Mike Filsaime, Yanik Silver, Sean Mize, or Joe Nobody? Name recognition is important. Focus on getting name recognition.

One great way to do it is to write your own ebooks. Write a free one first and give it away. Give it away everywhere. Write articles. Give them away. Then write a book. Don’t give it away. Load it with information. Load it with $500 worth of information, then give it away for $50. Always over deliver.

Become name-recognized for over delivering in your niche. Over deliver in every ebook, every article, every report.

To download my new book, ‘15 Steps to Internet Success‘, click here: Internet Marketing Success

Are you interested in learning how to build a responsive mailing list? Click here: List Building

Sean Mize is an online author and internet marketer, and produces internet marketing training materials.

Article Source: http://EzineArticles.com/?expert=Sean_Mize

3 Easy Ways To Make Money With Ebooks

Gary Baker


If you're looking to get started selling on the internet then the best way to do it is to make money with ebooks.

It's not that hard to make money with ebooks and here is to do it.

#1 - Give your ebook away for free.

You can make money with ebooks just giving them away to as many people as possible.

What you will do is put links into the ebook that send the readers to a sales page for a particular product.

Make sure the ebook is stuffed full of useful content and recommend a few products within the text.

There are many people that make money with ebooks using this exact method.

#2 - Sell your ebook on ebay.

Ebay is a great source for you to make money with ebooks.

They generate millions of visitors per day and literally have hundreds of categories for you to chose from.

Another great thing about ebay is you don't have to bother with keeping stock or mailing out your product.

Once you place your ebook up for bid, you let the auction run it's course.

When the bidding is over, you send the winning bidder to your download site.

This is a simple way to make money with ebooks and can make you a very nice extra income.

#3 - Start an affiliate program.

An awesome way to make money with ebooks is by having hundreds of other people do the selling for you.

All you do is pay a percentage to those who make sales.

This is called an affiliate program.

The best way to start an affiliate program is to join http://clickbank.com

You can set up an entire network of people who can and will make sales for you.

Imagine having 150 people selling your ebook and each one makes 2-3 sales per day.

As you can see this is a great way to make money with ebooks and should be at the top of your list.

It's really not all that hard to make money with ebooks you just got to follow through with your goals and make a concentrated effort to succeed.

Gary Will Show You Real Ways To Make Money On The Internet That Work, As Well As The Latest Money Making Ideas, And Hot New Information Products And Services.

Join now for free at: http://opportunity-advisor.com

Article Source: http://EzineArticles.com/?expert=Gary_Baker